Hi, I'm Katie!
I'm the designer and marketer behind ktv.designs — I help small businesses, creators, and shop owners build a brand presence that feels put-together, not thrown together.
Get to Know Me
I'm a Connecticut-based graphic designer and marketing professional with a strong passion for building brands through thoughtful design, compelling storytelling, and strategic execution. I work with small businesses throughout Connecticut, including Hamden, North Haven, and New Haven, on branding, web design, and social media marketing.
My experience spans branding, social media marketing, website design on platforms like Squarespace, Wix, and Shopify, email campaigns, paid advertising, content creation, and visual communications. I enjoy working at the intersection of creativity and strategy, helping local brands create cohesive identities and marketing that not only capture attention, but drive results.
I've had the opportunity to support brands across a range of industries — from restaurants and fitness studios to retail and e-commerce — developing everything from websites and social content to logos, brand style guides, and branded apparel. I love taking an idea from concept to execution and finding ways to make each touchpoint feel intentional, engaging, and aligned with the bigger brand story.
I'm especially drawn to work that combines design thinking with business goals — creating visuals and messaging that strengthen brand presence, build connection, and support long-term growth for the small businesses I work with. Whether it's a full rebrand, a new website, or an ongoing social media partnership, I bring the same care to every project.
I graduated from Johnson & Wales University in 2021 with an accelerated Bachelor of Science in Graphic Design, focused on Web Design
Experience You Can Trust
Marketing Manager,
Community Snacks & Peeled Snacks
Leading brand, e-commerce, and DTC growth across two food brands — bringing current, hands-on marketing strategy to every client project.
Founder,
Tell Me Something Good
Built a lifestyle apparel brand from the ground up — logo, visual identity, product design, and ongoing marketing — proof I build brands I'd stand behind myself.
Brand and Digital Designer,
Barnum Financial Group
Led design across web, print, and digital marketing projects — partnering with executive leadership on high-impact visual communications and brand consistency firm-wide.
Jr. Graphic Designer,
Sabatino Truffles
Managed design and digital marketing for a luxury food brand, including e-commerce content, influencer partnerships, and social media strategy.
Graphic Design Intern,
Chase Design Group
Gained hands-on experience at a design agency, contributing to packaging, merchandising, and retail design projects for real clients.
Contact Me!
